For media inquiries please contact Adrienne Bailey at email@example.com or at 317-371-1908.
Schlage’s “Key To Strong Challenge” Tests Strength of Seattle
A Guy Locked in a House Facilitates Interactive, Weeklong Challenge: Win $5,000 By Answering the Clues and Finding the Key
Seattle, Wash. (June 22, 2012) — Schlage, America’s most trusted brand for security1 and brand of Ingersoll Rand, presents The Schlage “Key To Strong Challenge” taking place in Seattle June 23rd – June 27th. A tiny house, 174 sq. ft. to be exact, will be located at the Westlake Center Plaza, and local Seattle resident Joshua Paul Downs will be locked inside starting the evening of June 22nd. The object is to be the first person to find the hidden “Schlage Key” and unlock Joshua from the house, winning the $5,000 Grand Prize that he has with him in the tiny house. The first person to fully complete the five-day Challenge ending on the final day, June 27th, will win the Grand Prize. Five first place prizes and five second place prizes will also be awarded in succession to contestants who complete The Challenge.
People in the Seattle area are invited to participate in this five-day event taking them to a variety of “strong” locations in the Seattle metro area to find the clues that will help them complete The Challenge. Participants can enter The Challenge by visiting www.KeyToStrong.com. The first clue will be released on Saturday, June 23rd at (10:00 a.m. PST) at the Schlage House located at the Westlake Center Plaza.
All other clues will be released each morning on www.KeyToStrong.com and shared on social media sites. Participants may start The Challenge at any time during the week as long as they can fully complete The Challenge before the final clue is released on Wednesday, June 27th.
The tiny house resident, Joshua Paul Downs, will be available as a resource for The Challenge participants via Twitter on @LockedinaHouse, on Facebook, by phone and during visitation hours. Downs grew up in the Seattle area and attended Pepperdine University where he received a degree in Theater and Music. He’s now back in Seattle with his bags packed, anxiously awaiting the moment the lock turns and the experiment begins.
“When I came across this unique opportunity I immediately knew I was up for the challenge,” said Downs. “The enthusiasm from participants and nice amenities provided in the house will definitely help me get through these five days of solitude.”
For more information about The Schlage “Key To Strong Challenge”, including Rules & Regulations, please visit www.KeytoStrong.com or contact Adrienne Bailey on site in Seattle at 317-371-1908 or via email at firstname.lastname@example.org.
About Ingersoll Rand
Ingersoll Rand (NYSE:IR) advances the quality of life by creating and sustaining safe, comfortable and efficient environments. Our people and our family of brands—including Club Car®, Ingersoll Rand®, Schlage®, Thermo King® and Trane®—work together to enhance the quality and comfort of air in homes and buildings, transport and protect food and perishables, secure homes and commercial properties, and increase industrial productivity and efficiency. Schlage is the leader in security devices, trusted for 90 years, spanning both the commercial and residential markets. Ingersoll Rand is a $14 billion global business committed to a world of sustainable progress and enduring results. For more information, visit ingersollrand.com or schlage.com.
1Research Now, independent research report funded by Ingersoll Rand Co., 2011